Rickie Fowler and Jonas Blixt get their hands on the Cobra Fly-Z + Driver

Cobra have released a cool video with Rickie and Jonas hitting the new Fly-Z + driver for the first time. Rickie liked the distance and flight, whilst Jonas was particularly keen on the adjustability, so he can get a higher flight and carry in the US, and a lower more penetrating flight in Europe. What's … Continue reading Rickie Fowler and Jonas Blixt get their hands on the Cobra Fly-Z + Driver →

Jordan Spieth Signs 10-Year Deal with Under Armour

Jordan Spieth has signed a new incentive-based contract with Under Armour, even though he had two years left on his existing deal. The 21-year-old American will wear nothing but Under Amour gear, including shoes, which will be unveiled later this year. "He's athletic, he's young, he has the right character and he wins," said Ryan … Continue reading Jordan Spieth Signs 10-Year Deal with Under Armour →

Tiger Woods to Endorse Simulator

As Tiger Woods gets further away from his infidelity scandal of the last decade, the endorsement deals are slowly returning, even as his Major drought wears on. On Wednesday, Woods announced via Twitter that he has entered an agreement with Full Swing Golf, a company that makes indoor simulators. . Woods wrote "Excited to be … Continue reading Tiger Woods to Endorse Simulator →

The World’s Most Expensive Golf Clubs

Yesterday we showed you the $25 million Asherwood Estate as a potential real estate investment; but you're not going to play its two private courses with clubs you've had since college, are you? Thus we turn your attention to Honma Golf's Five Star Set, gold clubs that start at $5,400 (yes, that's EACH). The Japanese-made … Continue reading The World’s Most Expensive Golf Clubs →

Puma’s New BioDrive Golf Shoes

Puma have announced their new footwear for 2015, named BioDrive. A hybrid between trainers and golf shoes, these funky-looking kicks are built around 3 key performance concepts - flexibility, balance and stability. Octagonal 'GripZone Traction' lugs provide your grip and stability, organised in such a way so as to allow your foot to flex freely … Continue reading Puma’s New BioDrive Golf Shoes →

Nike Vapor Flex and Vapor Speed Drivers

Check out these pictures of the new Vapor Flex and Vapor Speed drivers. I flat out love these clubs. They are among the best looking sticks I've ever seen. I've not had chance to hit either yet, but visually, just wow. Nike, however, did tell us about the clubs, and let's just say there's … Continue reading Nike Vapor Flex and Vapor Speed Drivers →

TomTom Golfer – cool new GPS watch

GPS devices in golf are nothing new - they've been helping golfers know how far to the green or to carry the bunker for years now, and they've gotten very very good. Now TomTom are getting in on the action but in a pretty unique, and cool, way. Their new TomTom Golfer watch puts the … Continue reading TomTom Golfer – cool new GPS watch →

Golf Club Designer Scores Big on ‘Shark Tank’

Kronos Golf, an independent golf club maker, had its moment in the spotlight, rather passionately, on last week's season premier of ABC business reality show Shark Tank, where several wealthy investors consider pitches from young entrepreneurs. Phillip Lapuz, one of the two co-founders of the company, broke into tears in front of the Sharks, which … Continue reading Golf Club Designer Scores Big on ‘Shark Tank’ →

First look – Rory and Nike’s 2015 Vapor Pro Driver

Rory will be using the prototype Nike Vapor Pro Driver this week at the Ryder Cup. What's new? First and most obvious - Nike have ditched their red colour scheme for a bright neon yellow, known in Nike Parlance as 'volt'. The club itself has had a few technical improvements. It incorporates the new FlyBeam … Continue reading First look – Rory and Nike’s 2015 Vapor Pro Driver →

Golf retailer supports injured service personnel

Golf retailer American Golf has announced its support of the country’s only Services golf charity, The On Course Foundation (OCF). The OCF supports the recovery of wounded, injured and sick service personnel and veterans through the medium of golf. As well as training and teaching golf skills, OCF strives to create work experience and … Continue reading Golf retailer supports injured service personnel →